Category: Marketing
IoT Applied to Marketing
I’m happy to publish an article written from my colleague Francesca Panceri, sales engineer at Autoware.The Internet of Things (IoT) is one of the most important trends of the 21st […]
Industrial Marketing in the 4.0 Era
I’m happy to publish an article written from my colleague Francesca Panceri, sales engineer at Autoware.“Industrial history is littered with technically excellent ideas that have generated no economic return, so […]
Why Agility Is Crucial to Achieve Operational Excellence – Great post from Mark Davidson at LNS Research
Mark Davidson recently published an interesting articcle on LNS Reasearch Blog titled "Why Agility Is Crucial to Achieve Operational Excellence". The topic is one of my favourites since I consider agility […]
7 Marketing Lessons From RIMs Failures
You remember, don’t you? The emails magically appeared while you weren’t looking. That blinking light turned us into addicts. And that keyboard — copied often, but never matched. It was […]
5 Essential Spreadsheets for Social Media Analytics
Social media analytics and tracking can be very time-consuming and expensive. You’ll find quite a few smartsocial media monitoring tools, but what if you can’t afford them? Read the complete article: 5 […]
5 New Year’s Marketing Resolutions for 2012
5 New Year’s Marketing Resolutions for 2012 Kamea Zelisko is a marketing expert with Red Queen Creative Group. For more information visit http://www.redqueencreative.com It’s that time of year again. With […]